THE HOME OF WAVY HAIRCARE
Discover our full range, shop durags, wave brushes and more haircare essentials.
NOW AVAILABLE - 'CURL CREME'
MOISTURISE. DEFINE. SHYNE
Our expertly formulated daily moisturising hair cream. The ultimate curl enhancer, enriched with shea butter, cocoa butter, coconut oil, castor oil and avocado oil.
PREMIUM SILKY DURAGS
Our signature satin durags pair practicality with style & comfort - perfect for laying down waves, curls & locks.
MADE BY THE CULTURE FOR THE CULTURE.
Founded by the culture who use our products — only ever using the best globally sourced materials.
START A WAVE.
For flawless waves, superb beard grooming, and everything in between! Say hello to our All-new WaveActivating curved palm brushes and get the perfect look every time!
